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  The 6-Step Approach to Sales Success
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Connect With Your Customers Through Conversations, Not Sales Pitches
List Price: $49.95
Your Price: $19.99  (USD)
Savings: $29.96
6 Audio CDs
Item No. 3812

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KEY LEARNING POINTS

  • Discover the salesperson’s “greatest tool” (the answer may surprise you!).
  • Take a short quiz to determine what’s standing in the way of closing your sales.
  • Discover the “Four Qualities of Sales Brilliance” and learn to cultivate them.
  • Discover why you should never contact a customer or potential customer without a Sales Call Objective in mind.
  • Define the six steps of this sales approach: Identify Yourself, Create Interest, Determine Needs, Find Solutions, Close the Sale and Manage Objections.
  • Avoid the five most serious errors people make when introducing themselves (any one could cost you the entire sale!).
  • Selling Backwards — the “secret weapon” employed by brilliant salespeople.
  • Master this 5-step formula for handling objections and reaching agreement.
  • Discover why next to a “Yes!” an objection is the closest thing to a sale.
  DESCRIPTION
A career in sales is rewarding, challenging, exciting … and at times very frustrating! In this breakthrough program, sales expert Gail Cohen has created a remarkable new system based on her years in the business. The 6-Step Approach offers a highly effective, proven method for achieving more “yeses,” closing bigger sales and doing more repeat sales.

This approach is applicable if your customers are consumers or business people, CEOs, purchasing agents or homeowners. The process is as effective face-to-face as it is by telephone, letter or e-mail, whether you sell a product or deliver services.

You will learn ways to differentiate yourself from your competition, manage objections easily and logically, create excitement in your buyers and deal with diverse customer behaviors. You will use time more efficiently, listen more thoroughly, speak more fluently, stay motivated and command more respect.

Most important, you will find yourself enjoying your work more than you ever have before. However, all of this will depend on your willingness to roll up your sleeves and put this program work for you. If you’re ready to reboot your sales career, let’s get started!
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National Seminars Training
1.800.258.7246